Tata Nano – This People’s Car Is A Sure Winner

January 10, 2008

Tata unveiled the long awaited – Tata Nano – for Rs. 1 Lakh (Approx $2500) for the Indian market and it sure is going to be big. The size of the car is small which fits the Indian roads very well. With 50miles per gallon, we can’t ask for more. Best of all, the price is right. You can buy this car instead of those LCD televisions (I had to do this comparison here, I just returned from CES)….or, this is the same price as a DVD player in Lexus.

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If Tata’s moves to grab Jaguar and LandRover succeed, it can become a credible player in the international market. Note that Tata is already a good player in software market with TCS.

More info here.

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6 Responses to “Tata Nano – This People’s Car Is A Sure Winner”

  1. Thomas Han Says:

    Hi Raju,

    Been following ur blog since I tried Zoho a while back. I have many friends and colleagues from TCS and funny how one of them sent me an article about this new good.

    It’s interesting how big Tata is in India, but here in the States, even in the tech hub of Bay Area, most people never heard of TCS, Infy, Wipro, etc.

    Guess the world is not that flat… yet. 🙂

    BTW, good work on Zoho! Congrats to the team!

  2. rajuv Says:

    Thanks Thomas. I am glad to see someone following my personal blog.

    I think the SWITCH (Satyam, Wipro, Infosys, TCS, HCL) companies are known only in the services industry. May be we’ll hear more about them in the future. I expect atleast one of them to aquire some US companies.

    Keep using Zoho and let us know your feedback.

  3. Thomas Han Says:

    will do 🙂

    Woo, I learned something new from you (yet again). Haven’t heard of term SWITCH describing the big 5, cool!


  4. […] unknown wrote an interesting post today onHere’s a quick excerptTata unveiled the long awaited – Tata Nano – for Rs. 1 Lakh (Approx $2500) for the Indian market and it sure is going to be big. The size of the car is small which fits the Indian roads very well. With 50miles per gallon, … […]


  5. […] one side, Tata has the world’s cheapest car and now with this aquisition, they have a distribution network. It’ll be interesting to see […]


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